Assistants report
AI → Assistants splits the same measurement as Visibility by assistant: ChatGPT, Gemini, and every other assistant your plan includes. Totals hide the interesting part. A brand that looks even across the workspace is often winning one assistant and missing from another.
What it shows
- Visibility by assistant over time - how often your brand is named in each assistant's answers, across the window the filter strip sets.
- The ranking table - the current snapshot, one row per assistant. Click a row to open the answers that produced it.
- Assistants × brands - every tracked brand against every assistant, as visibility or share of voice.
The filter strip still applies. Narrowing Platforms there is a second cut: the report always compares assistants, and the filter chooses which of those columns exist.
Why it differs so much
Assistants do not share one index. They retrieve different sources, weight different publishers, and have different habits about naming brands at all. A gap that is "missing on one assistant" is usually a content or citation problem on that surface. A gap that is missing on all of them is usually a positioning problem.
Related
- Platforms we measure - the search engines and assistants, included and premium
- AI gaps screen - which questions a competitor is winning
- Answers screen - the answers behind an assistant's number
- Search engines screen - the same comparison for search