Rank
Rank is where a brand places among the you track that were mentioned in the current scope - strongest first. "2 of 8" means eight tracked brands were named at least once, and this one placed second.
Brands the window never mentioned are not ranked at all, so the total moves as coverage changes. Ranks are assigned only over brands on the workspace's competitor roster: an excluded rival does not hold a place and cannot push you to "3 of 2".
Rank is not position
| Rank | Position | |
|---|---|---|
| Question | Who is winning among the brands I track? | When this brand is named, how early does it appear in the answer? |
| Example | 2 of 8 | Average 2.1 |
| Depends on | Other tracked brands' mention rates | Order inside answers that name this brand |
A brand can lead on rank (mentioned most often) and still sit late in the answers that do name it. Read Metrics at a glance for the rest of the set.
Related
- Metrics at a glance - visibility, share of voice, position, sentiment, citations
- Heatmap - the same contest, arena by arena