ChatGPT
ChatGPT is OpenAI's consumer AI assistant. It is the most widely used assistant worldwide, so brand mentions here reach the largest audience of AI users.
Silktide measures ChatGPT by reading chatgpt.com in a real browser - the product your customers actually use - asking it the same prompts you configure for AI visibility tracking, then recording the answer, which brands it mentions, and which sources it cites.
What to expect
- The model varies. The website decides which model answers, and it changes over time. Each measurement records the model that answered rather than one we pinned in advance, so you can see when it moved.
- Answers are queued. A browser has to open the page and wait for the answer. The measurement remains pending while it is queued or running and may take up to a day to land.
- Ads can appear. ChatGPT's website currently shows ads to people on a free plan. Presence records those ads when they appear; see Advertising in AI.