Presence and AEO
Silktide measures three related layers. They use overlapping language in the industry, but they are not the same screen.
| Layer | Where in Silktide | What it measures |
|---|---|---|
| Cause | Readiness: Crawlability and per-page AEO reports | Is your content ready for AI? Crawler access, content without JavaScript, structure |
| Effect | Presence () | Do assistants mention, describe, and cite your brands? |
| Payoff | AI-referred visits in Analytics | Did search engines and assistants send real visitors? |
Readiness is the cause, mentions and citations are the effect, referred traffic is the payoff. Presence measures the middle of that picture, and its Content channel covers the readiness work you control: is the name of that on-page readiness work, not the name of the Presence area.
Practical split
- Check machines can get in on Crawlability, and fix thin or stale pages with AEO reports from Deep dives. SEO & AEO checks on each tested website catch the structural problems.
- Track whether you are recommended and cited in Presence.
- Confirm the business outcome in Analytics when it is installed.
- Use Accuracy when the problem is not "are we mentioned?" but "do assistants state this fact correctly?"
Related
- Presence
- Analytics - visits search and AI platforms send to your websites
- Deep dives screen - crawled pages on this workspace's websites, and AEO reports on them
- AEO reports
- What is AEO?
- What is AI visibility?
- AI assistants we measure