Downloads and outgoing links

Downloads records tracked file downloads. Outgoing links records visitors leaving your website via a tracked external link.

Use these reports to understand which documents, resources, partners, and calls to action attract engagement. A high number can be positive when leaving or downloading is the intended outcome.

Tracking depends on the analytics script observing the interaction. Browser restrictions, blocked scripts, unusual download mechanisms, or navigation that occurs before an event is recorded can affect totals.