Structured data

Structured data is machine-readable metadata embedded in a web page that describes what the page contains - for example that it is an article, who wrote it, and when it was published. It is usually written as JSON-LD using the schema.org vocabulary:

{
  "@type": "Article",
  "datePublished": "2026-05-12",
  "dateModified": "2026-07-01"
}

Search engines and AI assistants rely on structured data to understand pages, so declaring it accurately helps both your visibility (SEO and AEO) and Silktide's reporting. The datePublished and dateModified fields are the most trustworthy source of content dates wherever Silktide reports on publishing.

Learn more

• Introduction to structured data - Google's guide to using it
• schema.org - the shared vocabulary most structured data uses
• JSON-LD